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There seems to be an “IT” bug right now at Delta.com.
Log on to your account and go to:
Skymiles / Manage My Account / View Your SkyMiles Promotions
See if you see what I see? 
May work? May not.
(seems like all can see it but not use it – ah well)
➲ Barclaycard Arrival™
World MasterCard®
Earn 2x miles
on All Purchases
. .
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I see the Birthday Promo that it says I’m not targeted for.
Same here as Bill.
The birthday promo has been there for a week, but it wont let me register. “not eligible”
Same here–looks like it’s a targeted offer. It’s not targeted to me! :/
ditto
AN “IT” bug. Not A “IT” bug.
I see the birthday promotion, but it says I’m not eligible when I try to register.
Me too.
Not eligible either, although I don’t have any Delta round trips coming up anyways ….
Mine works fine, allows me to register for bday promo
free points!
Got it. My birthday is in January, so that might be why. Thanks, I never would have seen that!
Me too. It says I’m eligible but bounces me back ad not targeted?
it’s targeted – not for us mere mortals….
ah but DL rep at FT says all can see but only targeted get it – tease….?
tried, but here’s the error message:
We are sorry, the SkyMiles number entered is not eligible for this promotion. This offer was created specifically for the SkyMiles member who received the promotion and only the SkyMiles number listed on the promotion piece may be registered. The offer may not be transferred to other SkyMiles members.
Thank you for your interest and click here for other promotional opportunities.
Does not work for me and my birthday is December
I tried and didn’t work for me. Got the same error message as the comment a couple above me.
Oh well.
I guess it is my lucky day!
Our birthday gift to you is waiting: You can get 2,500 bonus miles on your next round-trip flight.
Register and book your round-trip ticket between December 22, 2011 and February 29, 2012, and travel between December 22, 2011 and April 30, 2012, to get your 2,500 bonus miles.
Just wait until the eligibility timeframe opens on Dec 22 and try again. They just posted the promo before you were able to take advantage of it.