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“The Taylor Swift Effect”: Airline Passengers Offered $7,000 to Take Later Flight to Sweden?

Chris Carley by Chris Carley
May 17, 2024
in Travel Related
8
A Delta Air Lines Airbus A330-300 with the registration N808NW takes off from Amsterdam Airport (AMS) in the Netherlands on April 21, 2015. Delta is one out of the three major American legacy carriers with its headquarters in Atlanta.

A Delta Air Lines Airbus A330-300 with the registration N808NW takes off from Amsterdam Airport (AMS) in the Netherlands. (Photo: ©iStock.com/Boarding1Now)

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A lot has been written about Taylor Swift’s economic impact on cities and countries where she’s performed during her Eras tour.

It seems several Delta Air Lines passengers in New York City also enjoyed a windfall because of Ms. Swift’s shows this weekend — which are in Sweden.

$7,000 Bump Offers

Passengers on Delta flight 204 from New York-Kennedy (JFK) to Stockholm, Sweden (ARN) was apparently oversold on Thursday. Delta reportedly offered $7,000 for some passengers to take a later flight.

“DL204 was just offering $7000 to get bumped,” Redditor mb2299 wrote on Thursday. “Taylor Swift effect, oversold by 10+ seats. Rebooking options would miss the concerts.”

Ms. Swift is playing a trio of concerts this weekend in Solna, Sweden, which is in the Stockholm area. Her Swedish dates opened Friday night and continue through Sunday.

I’m guessing the flight had a bunch of passengers heading to Friday night’s opener. Or ticketholders for other shows couldn’t be accommodated until a few days later (or just didn’t want to take the risk). The flight ended up departing about 45 minutes late. No word on how many passengers took Delta up on their offer — or if anyone had to be involuntarily denied boarding.

“My friend and I were there,” ShoulderSnuggles reported. “We counted 12 gate agents working that flight. Hats off to them, really.”

“I need to figure out her tour schedule and just start booking flights on those dates. I could make a whole business out of this,” YMMV25 quipped.

MentalTerm took things to a dark place. “For 7K, I would miss Whitney Houston and Freddie Mercury together in concert!”

Airlines asking for passengers to voluntarily be denied boarding is nothing new. In fact, we’ve written about how to maximize your chances to earn money scoring bumps.

Two years ago, Delta forked over $10,000 to several passengers to stay behind for a few days.

One woman received $4,000 to take a later flight to South Bend, Indiana, during a weekend the University of Georgia played Notre Dame in football.

Final Approach

A Delta Air Lines flight to Sweden on Thursday night was apparently oversold — and the airline reportedly offered $7,000 for some passengers to delay their travels. What’s the big event in Sweden this weekend? The Taylor Swift tour.

Would you have taken the seven grand?

 

Advertiser Disclosure: Eye of the Flyer, a division of Chatterbox Entertainment, Inc., is part of an affiliate sales network and receives compensation for sending traffic to partner sites, such as CreditCards.com. Some or all of the card offers that appear on the website are from advertisers. Compensation may impact how and where card products appear on the site. This site does not include all card companies or all available card offers. Opinions, reviews, analyses & recommendations are the author’s alone, and have not been reviewed, endorsed, or approved by any of these entities. Some of the links on this page are affiliate or referral links. We may receive a commission or referral bonus for purchases or successful applications made during shopping sessions or signups initiated from clicking those links.

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Chris Carley

Chris Carley

Chris Carley is the owner, editor, and lead writer of Eye of the Flyer (formerly known as Rene's Points).

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Comments 8

  1. Jd says:
    12 months ago

    So you’re assuming all people in that flight go to Sweden to attend a concert?…. Your argument makes absolutely no sense. I bet you many in the flight didn’t even know who Taylor Swift is…. Get real please

    Reply
    • Chris Carley says:
      12 months ago

      “So you’re assuming all people in that flight go to Sweden to attend a concert?”

      Nope. Where did I write that?

      Shake it off. 😉

      Reply
  2. GUWonder says:
    12 months ago

    I am in Stockholm for the Taylor Swift concert nights this year. Hotel room availability using points for each of the nights has been much easier this year than at around this time last year when Beyoncé was playing here in Stockholm. Speaking of booking within 0-7 days of stay.

    Reply
    • Chris Carley says:
      12 months ago

      Are you going to the shows or just coincidentally in Stockholm?

      Reply
      • GUWonder says:
        12 months ago

        I was in Stockholm during the week, but decided to stick around for the weekend to use the concert shows to catch up with local and visiting family, friends and other acquaintances.

        Reply
  3. GUWonder says:
    12 months ago

    The JFK-ARN flight left early enough on Thursday that there were plenty of options to fly out from JFK later that evening and connect in various places and make it to Stockholm early enough to make it to the Friday night concert. And the walkable airport hotels at ARN had plenty of room on Friday and Saturday night and are pretty conveniently located to check-in and then head directly to the concert. I would have taken the $7k in bump compensation and even easily made my own way to here in Stockholm in time for the concert on Friday night. Even the tickets for tonight were relatively cheap this morning on the secondary market if not needing more than 2 seats together per person seeking to attend the concert under all circumstances.

    Reply
  4. Jay says:
    12 months ago

    Like anything .. supply & demand. Of course I would take 7K. Couldn’t care less about TS

    Reply
  5. Jon says:
    12 months ago

    Yep, if google flights showed other flights available that would get me near ARN within 24 hours, I would have gladly taken $7k, and then offered my concierge travel services to my fellow pax for another $1-$2k per

    Reply

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